Frequently asked questions
Answers to the most common questions about AuthorityLayer, AI visibility, AI search, and GEO.
How is this different from SEO?
Traditional SEO competes for ranked positions in a results page. AuthorityLayer measures and improves how AI systems synthesize answers and choose which brands to recommend. SEO still feeds AI retrieval, but it is no longer sufficient on its own — recommendation, positioning, and cross-model coverage now decide AI-influenced consideration.
Which AI models are supported?
AuthorityLayer measures visibility across leading AI models, including major commercial assistants used for buyer research. Coverage expands continuously as new models become significant in the AI search landscape.
How often is data updated?
Customer-facing analytics use a strict 29-day rolling window and refresh on a continuous cadence. Core prompts cycle on a steady schedule and adaptive prompts rotate as your category evolves, so the dashboard always reflects the current state of AI recommendation — not a stale snapshot.
What is included in reports?
The Monthly Executive PDF Summary includes your AI Authority Index trend, performance by AI model, share of recommendation against your competitor set, positioning insights, top opportunities ranked by impact, and a strategic summary written for leadership — all delivered in a presentation-ready format.